Packages

Pick the depth. Every package comes with the whole system.

Gold, Platinum, and Diamond are built for pool builders and run on the Poolside Advantage growth system, with PoolsideIQ tracking every lead.

  • Builders only
  • You own your accounts and data

Gold

Get found in your market and see every lead.

Book a Gold call

What’s included:

  • Poolside Advantage onboarding and launch plan
  • PoolsideIQ lead tracking: every form and call in one place
  • Local SEO and Google Business Profile optimization
  • Automated review requests and review responses
  • Monthly results report in plain English

Diamond

The full growth program, run for you end to end.

Book a Diamond call

Everything in Platinum, plus:

  • Facebook and Instagram ad campaigns
  • Custom website build or full refresh
  • Project showcase and video content
  • Dedicated strategist and priority support
  • Bi-weekly strategy calls

Ad spend is billed separately and goes straight from your account to the ad platform.

Included with every package

The Poolside Advantage, powered by PoolsideIQ.

Three things you get no matter which package you pick, and that you will not find at a general-purpose agency.

PoolsideIQ

Your marketing results shown as leads: every form and every call, with AI looking at lead quality. Exclusive to Poolside clients.

A proven playbook

A growth process refined over years of lead generation work, so you start with what already works instead of a blank page.

Builders only

We do not split our attention across industries. Every campaign, page, and report is built around winning pool projects.

Compare

See exactly what you get at each level.

FeatureGoldPlatinumDiamond
Foundation
Poolside Advantage onboarding and launch planIncludedIncludedIncluded
PoolsideIQ lead tracking (forms and calls)IncludedIncludedIncluded
Monthly results reportIncludedIncludedIncluded
Get found
Local SEO and Google Business ProfileIncludedIncludedIncluded
Review requests and responsesIncludedIncludedIncluded
Landing pages for top offersNot includedIncludedIncluded
Custom website build or refreshNot includedNot includedIncluded
Win the lead
Google Search and Local Services AdsNot includedIncludedIncluded
Facebook and Instagram adsNot includedNot includedIncluded
AI lead quality scoringNot includedIncludedIncluded
Stay top of mind
Monthly social and content calendarNot includedIncludedIncluded
Project showcase and video contentNot includedNot includedIncluded
Support
Monthly strategy callNot includedIncludedIncluded
Bi-weekly strategy callsNot includedNot includedIncluded
Dedicated strategist and priority supportNot includedNot includedIncluded
Questions

Straight answers before you book.

Anything else? Bring it to the strategy call.

Are these only for pool builders?

Yes. Poolside Marketing works with pool builders only, so everything from the playbook to the platform is built around how builders win projects.

What is PoolsideIQ?

PoolsideIQ is the platform that comes with every package. It shows your marketing results as leads, every form fill and phone call, and uses AI to look at lead quality so you can tell which leads are worth your time. It is only available to Poolside clients.

What is the Poolside Advantage?

It is our growth system: a proven playbook for launching, tracking, and improving a builder’s marketing, run the same way for every client so you are not paying us to figure it out.

Do I own my website, ad accounts, and data?

Always. Your accounts stay in your name, and you can take everything with you if we ever part ways.

Does ad spend come out of the package price?

No. Management fees and ad budgets are separate, and ad spend goes straight from your account to the ad platform. We will recommend a budget for your market on the strategy call.

Can I move between packages?

Yes. Most builders start with Gold or Platinum and step up as the leads start closing.

Not sure which package fits?

Book a free strategy call. We will look at your market and recommend where to start, even if that is Gold.

Book a strategy call